DATA PROTECTION

Data protection

Unless otherwise stated below, the provision of your personal data is not required by law or contract, nor is it necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it has no consequences. This only applies if no other information is given in the subsequent processing operations.
"Personal data" means any information relating to an identified or identifiable natural person.


server log files
You can visit our website without providing any personal information.
Every time you access our website, usage data is transmitted to us or our web host / IT service provider by your Internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the page called up, the date and time of the call, the IP address, the amount of data transferred and the requesting provider.
The processing takes place on the basis of Art. 6 Paragraph 1 lit. f GDPR from our overriding legitimate interest in ensuring trouble-free operation of our website and improving our offer.

Your data will be transmitted to Canada, among other places. The EU Commission has issued an adequacy decision for data transfers to Canada.

Contact

Responsible
Contact us if you wish. The person responsible for data processing is: Dinara Umotalieva-Krüger, Bergstraße 3, 50374 Erftstadt NRW, 017661785367, kontakt@silverpanda.de

Customer contact via e-mail
If you initiate business contact with us by e-mail, we will only collect your personal data (name, e-mail address, message text) to the extent you have made them available. The data processing serves to process and answer your contact request.

If the establishment of contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing takes place on the basis of Article 6 Paragraph 1 lit. b GDPR.
If contact is made for other reasons, this data processing takes place on the basis of Article 6 Paragraph 1 Letter f GDPR from our overriding legitimate interest in processing and answering your request. In this case, you have the right, for reasons arising from your particular situation, to object to the processing of your personal data based on Article 6 (1) (f) GDPR at any time.
We only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.

Collection and processing when using the contact form
When you use the contact form, we collect your personal data (name, email address, message text) only to the extent you have provided. The data processing serves the purpose of establishing contact.

If the establishment of contact serves to carry out pre-contractual measures (e.g. advice on purchase interest, preparation of an offer) or concerns a contract already concluded between you and us, this data processing takes place on the basis of Article 6 Paragraph 1 lit. b GDPR.
If contact is made for other reasons, this data processing takes place on the basis of Article 6 Paragraph 1 Letter f GDPR from our overriding legitimate interest in processing and answering your request. In this case, you have the right, for reasons arising from your particular situation, to object to the processing of your personal data based on Article 6 (1) (f) GDPR at any time.
We only use your e-mail address to process your request. Your data will then be deleted in compliance with statutory retention periods, unless you have consented to further processing and use.


orders

Collection, processing and disclosure of personal data when placing orders
When you place an order, we only collect and process your personal data to the extent that this is necessary to fulfill and process your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Non-provision means that no contract can be concluded. The processing takes place on the basis of Article 6 Paragraph 1 lit. b GDPR and is necessary for the fulfillment of a contract with you.
Your data will be passed on, for example, to the shipping companies and dropshipping providers, payment service providers, service providers for order processing and IT service providers you have selected. In all cases, we strictly observe the legal requirements. The amount of data transmission is limited to a minimum.

Your data will be transmitted to Canada, among other places. The EU Commission has issued an adequacy decision for data transfers to Canada.


Advertising

Use of your personal data for sending postal advertising
We use your personal data (name, address) that we received as part of the sale of goods or services to send you postal advertising, provided you have not objected to this use. The provision of this data is necessary for the conclusion of the contract. Non-provision means that no contract can be concluded.
The processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR from our overriding legitimate interest in direct advertising. You can object to this use of your address data at any time by notifying us. The contact details for exercising the objection can be found in the imprint.

Use of the e-mail address for sending newsletters
Irrespective of contract processing, we use your e-mail address exclusively for our own advertising purposes for sending newsletters, provided you have expressly consented to this. The processing takes place on the basis of Article 6 (1) (a) GDPR with your consent. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation. You can unsubscribe from the newsletter at any time using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the mailing list.

Your data will be passed on to a service provider for e-mail marketing as part of order processing. A transfer to other third parties does not take place.

Use of email address for sending direct mail
We use your e-mail address, which we received as part of the sale of goods or services, for the electronic transmission of advertising for our own goods or services that are similar to those that you have already purchased from us, insofar as you have these have not objected to its use. The provision of the e-mail address is required for the conclusion of the contract. Non-provision means that no contract can be concluded. The processing takes place on the basis of Art. 6 Para. 1 lit. f GDPR from our overriding legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. The contact details for exercising the objection can be found in the imprint. You can also use the link provided for this purpose in the promotional e-mail. There are no costs for this other than the transmission costs according to the basic tariffs.



Payment service provider credit report

Using PayPal Express
We use the PayPal Express payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The purpose of data processing is to be able to offer you payment via the PayPal Express payment service.
In order to integrate this payment service, it is necessary for PayPal to collect, store and analyze data (e.g. IP address, device type, operating system, browser type, location of your device) when the website is accessed. Cookies can also be used for this. The cookies enable your browser to be recognized.

Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
By selecting and using PayPal Express, the data required for payment processing is transmitted to PayPal in order to be able to fulfill the contract with you using the selected payment method. This processing takes place on the basis of Article 6 Paragraph 1 Letter b GDPR.

More information on data processing when using the PayPal Express payment service can be found in the associated data protection declaration at https://www.paypal.com/de/webapps/mpp/ua/privacy-full?locale.x=de_DE#Updated_PS

Using PayPal Check Out
We use the PayPal Check-Out payment service from PayPal (Europe) S.à.rl et Cie, SCA (22-24 Boulevard Royal L-2449, Luxembourg; "PayPal") on our website. The data processing serves the purpose of being able to offer you payment via the payment service. With the selection and use of payment via PayPal, credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, the data required for payment processing is transmitted to PayPal in order to be able to fulfill the contract with you with the selected payment method. This processing takes place on the basis of Article 6 Paragraph 1 Letter b GDPR.

Credit card via PayPal, direct debit via PayPal & "Pay later" via PayPal
For individual payment methods such as credit card via PayPal, direct debit via PayPal or "Pay later" via PayPal, PayPal reserves the right to obtain creditworthiness information on the basis of mathematical-statistical procedures using credit agencies. For this purpose, PayPal transmits the personal data required for a credit check to a credit agency and uses the information received about the statistical probability of a payment default for a balanced decision on the establishment, implementation or termination of the contractual relationship. The credit report can contain probability values ​​(score values), which are calculated on the basis of scientifically recognized mathematical-statistical methods and which, among other things, include address data. Your concerns will be considered in accordance with the statutory provisions. The data processing serves the purpose of a credit check for the initiation of a contract. The processing takes place on the basis of Art. 6 (1) (f) GDPR from our overriding legitimate interest in protection against non-payment if PayPal makes an advance payment.
You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data based on Article 6 (1) (f) GDPR by notifying PayPal. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Non-provision means that the contract cannot be concluded with the payment method you have chosen.

Third party providers
When paying via a third-party payment method, the data required for payment processing is transmitted to PayPal. This processing takes place on the basis of Article 6 Paragraph 1 Letter b GDPR. In order to carry out this payment method, the data may then be passed on to the respective provider by PayPal. This processing takes place on the basis of Article 6 Paragraph 1 Letter b GDPR. Examples of local third-party providers can be:

  • Immediately (SOFORT GmbH, Theresienhöhe 12, 80339 Munich, Germany)
  • giropay (Paydirekt GmbH, Stephanstr. 14-16, 60313 Frankfurt am Main)


Purchase on account via PayPal
When paying via the purchase on account payment method, the data required for payment processing is first transmitted to PayPal. To carry out this payment method, PayPal then transmits the data to Ratepay GmbH (Franklinstraße 28-29, 10587 Berlin; "Ratepay") in order to be able to fulfill the contract with you using the selected payment method. This processing takes place on the basis of Article 6 Paragraph 1 Letter b GDPR. Ratepay may carry out a credit check on the basis of mathematical-statistical methods (probability or score values) using credit bureaus according to the process already described above. The data processing serves the purpose of a credit check for the initiation of a contract. The processing takes place on the basis of Art. 6 Paragraph 1 lit. f GDPR from our overriding legitimate interest in protection against non-payment if Ratepay pays in advance. Further information on data protection and which credit agencies use Ratpay can be found at https://www.ratepay.com/legal-payment-dataprivacy/ and https://www.ratepay.com/legal-payment-creditagencies/ .

More information on data processing when using PayPal can be found in the associated data protection declaration at https://www.paypal.com/de/webapps/mpp/ua/privacy-full .

Use of Klarna payment options
We use the payment service of Klarna Bank AB (publ) (Sveavägen 46, 111 34 Stockholm, Sweden; "Klarna") on our website. With the selection and use of payment via Klarna, the data required for payment processing is transmitted to Klarna in order to be able to fulfill the contract with you with the selected payment method. This processing takes place on the basis of Article 6 Paragraph 1 Letter b GDPR.
"Pay Later" (invoice), "Pay Now" (payment by direct debit), "Financing" (hire purchase)
For individual payment methods such as "Pay Later" (invoice), "Pay Now" (payment by direct debit), "Financing" (hire purchase), Klarna reserves the right to obtain creditworthiness information on the basis of mathematical-statistical processes using credit agencies.
For this purpose, Klarna transmits the personal data required for a credit check, such as first and last name, address, gender, e-mail address, IP address and data relating to the order to a credit agency for the purpose of identity and credit checks and uses the information received about the statistical probability of non-payment for a balanced decision on the establishment, implementation or termination of the contractual relationship. The credit report can contain probability values ​​(score values), which are calculated on the basis of scientifically recognized mathematical-statistical methods and which, among other things, include address data. Your concerns will be considered in accordance with the statutory provisions. The data processing serves the purpose of a credit check for the initiation of a contract. The processing takes place on the basis of Art. 6 Paragraph 1 lit. f GDPR from our overriding legitimate interest in protection against non-payment if Klarna pays in advance. You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data based on Article 6 (1) (f) GDPR by notifying Klarna. The provision of the data is necessary for the conclusion of the contract with the payment method you require. Non-provision means that the contract cannot be concluded with the payment method you have chosen.
Further information, in particular to which credit agencies Klarna passes on your personal data, can be found for Germany at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/credit_rating_agencies and for Austria at https:// cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/credit_rating_agencies
General information about Klarna is available for Germany at: https://www.klarna.com/de/ and for Austria at https://www.klarna.com/at/ . Your personal information will be processed by Klarna in accordance with the applicable data protection regulations and in accordance with the information in Klarna's data protection regulations for Germany at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_de/privacy and for Austria at https://cdn.klarna.com/1.0/shared/content/legal/terms/0/de_at/privacy .
Use of SOFORT
We use the payment service provider SOFORT GmbH, (Theresienhöhe 12, 80339 Munich, Germany; "SOFORT") for payment processing on our website. Sofort GmbH is a Klarna Group company (Klarna Bank AB (publ), Sveavägen 46, 11134 Stockholm, Sweden). The data processing serves the purpose of being able to offer you various payment methods through payment processing via the payment service provider SOFORT. If you have decided on the payment option, the data required for payment processing will be transmitted to SOFORT. This data processing takes place on the basis of Art. 6 Para. 1 lit. b GDPR. You can find more information on data processing when using the payment service provider SOFORT at https://www.sofort.com/1.0/shared/content/legal/terms/de-DE/SOFORT/ and https://www.klarna.com/sofort / .

cookies
Our website uses cookies. Cookies are small text files that are stored in the internet browser or by the internet browser on a user's computer system. If a user calls up a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic character string that enables the browser to be clearly identified when the website is called up again.
Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting the appropriate technical settings in your Internet browser, you can be notified before cookies are set and decide individually whether to accept them and prevent the storage of cookies and the transmission of the data they contain. Cookies that have already been saved can be deleted at any time. However, we would like to point out that you may then not be able to use all the functions of this website to their full extent.
You can use the links below to find out how you can manage (including deactivate) cookies in the most important browsers:
Chrome: https://support.google.com/accounts/answer/61416?hl=en
Microsoft Edge: https://support.microsoft.com/de-de/microsoft-edge/cookies-in-microsoft-edge-lB6schen-63947406-40ac-c3b8-57b9-2a946a29ae09
Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-allow-and-reject
Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac

Technically necessary cookies
Unless otherwise specified below in the data protection declaration, we only use these technically necessary cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after you have changed pages and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these it is necessary that the browser is recognized even after a page change.
The use of cookies or comparable technologies is based on Section 25 (2) TTDSG. The processing of your personal data takes place on the basis of Art. 6 Para. 1 lit. f GDPR from our overriding legitimate interest in guaranteeing the optimal functionality of the website and a user-friendly and effective design of our offer.
You have the right to object to the processing of your personal data at any time for reasons that arise from your particular situation.
Use of GDPR Legal Cookie
We use the consent management tool GDPR Legal Cookie from beeclever GmbH (Universitätsstraße 3, 56070 Koblenz a. Rh.; "beeclever") on our website. The tool enables you to give consent to data processing via the website, in particular the setting of cookies, and to make use of your right of withdrawal for consent that has already been given.
Data processing serves the purpose of obtaining and documenting the necessary consent to data processing and thus complying with legal obligations. Cookies can be used. The following information, among others, can be collected and transmitted to beeclever: Anonymized IP address, date and time of consent, URL from which the consent was sent, anonymous, random, encrypted key, consent status. This data will not be passed on to other third parties.
Data processing is carried out to fulfill a legal obligation on the basis of Article 6 (1) (c) GDPR.
You can find more information on the terms of use and data protection at beeclever at: https://gdpr-legal-cookie.com/pages/terms-conditions and at https://gdpr-legal-cookie.com/pages/datenschutzerklarung.


advertising tracking

Use of Google Analytics 4
We use the web analytics service Google Analytics from Google Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.

The data processing serves the purpose of analyzing this website and its visitors as well as for marketing and advertising purposes. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activity and to provide other services related to website activity and internet usage to the website operator.
Among other things, the following information can be collected: IP address, date and time of the page view, click path, information about the browser you are using and the device you are using (device), pages visited, referrer URL (website via which you found our website). visited the website), location data, purchase activities. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.
Google uses technologies such as cookies, web storage in the browser and tracking pixels, which enable an analysis of your use of the website.
The information generated in this way about your use of this website is usually transmitted to a Google server in the USA and stored there. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google is not certified according to the TADPF. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks . Both Google and US government agencies have access to your data. Your data may be linked by Google with other data, such as your search history, your personal accounts, your usage data from other devices and any other data that Google has about you.
When using Google Analytics 4, the IP address transmitted by your website is automatically collected and processed in an anonymous form. The IP address is shortened beforehand by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area.
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information on terms of use and data protection at https://policies.google.com/technologies/partner-sites and at https://policies.google.com/privacy?hl=de&gl=de .

Using the Facebook Pixel
We use the "Custom Audiences" remarketing function of Meta Platforms Ireland Limited (4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland "Facebook") on our website.

Meta Platforms Ireland and we are jointly responsible for the collection of your data that takes place when the service is integrated and the transmission of this data to Facebook. This is based on an agreement between us and Meta Platforms Ireland on the joint processing of personal data, in which the respective responsibilities are defined. The agreement is available at https://www.facebook.com/legal/controller_addendum . According to this, we are particularly responsible for fulfilling the information obligations in accordance with Art. 13, 14 GDPR, for complying with the security requirements of Art. 32 GDPR with regard to the correct technical implementation and configuration of the service and for complying with the obligations in accordance with Art. 33 , 34 GDPR to the extent that a personal data breach affects our obligations under the Joint Processing Agreement. Meta Platforms Ireland is responsible for enabling the rights of data subjects in accordance with Art. 15 - 20 GDPR, complying with the security requirements of Art. 32 GDPR with regard to the security of the service and the obligations under Art. 33, 34 GDPR, insofar as a violation of personal data protection affects Meta Platforms Ireland's obligations under the Joint Processing Agreement.
The purpose of the application is to target visitors to the website with interest-based advertising on the social network Facebook. For this purpose, the Facebook remarketing tag was implemented on the website. This tag is used to establish a direct connection to the Facebook servers when you visit the website. This transmits to the Facebook server which of our pages you have visited. Facebook assigns this information to your personal Facebook user account. If you visit the social network Facebook, you will then be shown personalized, interest-based Facebook ads.
Your data may be transmitted to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Meta is not TADPF certified. The data transfer takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://www.facebook.com/legal/EU_data_transfer_addendum .
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information about the collection and use of data by Facebook, your rights in this regard and options for protecting your privacy in Facebook's data protection information at https://www.facebook.com/about/privacy/ .
Use of Google Ads conversion tracking
We use the online advertising program "Google Ads" on our website and, in this context, conversion tracking (evaluation of visits). Google Conversion Tracking is an analysis service provided by Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; Google).

If you click on an ad placed by Google, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google Ads customer receives a different cookie. As a result, there is no way that cookies can be tracked through Ads customers' websites.
The information obtained using the conversion cookie is used to generate conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information with which users can be personally identified.
Your data may be transmitted to the servers of Google LLC in the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google is not certified according to the TADPF. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/ .
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
For more information and Google's privacy policy, visit: https://www.google.de/policies/privacy/

Use of Google AdSense
We use the AdSense function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website. The data processing serves the purpose of renting out advertising space on the website and targeting the visitors of the website with interest-based advertising. Using this function, visitors to the provider's website are shown personalized, interest-based advertising from the Google Display Network. Google uses cookies that enable an analysis of your use of the website. The information generated by the cookie about your use of this website is usually transmitted to a Google server in the USA and stored there. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google is not certified according to the TADPF. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks and https://business.safety.google/adscontrollerterms/ . Google may transfer this information to third parties where required to do so by law or where such third parties process the information on Google's behalf. Under no circumstances will Google associate your IP address with other Google data.
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
For more information and Google's privacy policy, visit: https://www.google.com/policies/technologies/ads/ and https://www.google.de/policies/privacy/

Use of Google Inc.'s remarketing or "Similar Audiences" function.
We use the remarketing or "similar target groups" function of Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The application serves the purpose of analyzing visitor behavior and visitor interests. Google uses cookies to carry out the analysis of website usage, which forms the basis for the creation of interest-based advertisements. Visits to the website as well as anonymous data about the use of the website are recorded via the cookies. There is no storage of personal data of visitors to the website. If you then visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously accessed product and information areas.
Your data may be transmitted to Google LLC servers in the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google is not certified according to the TADPF. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information about Google Remarketing and the associated data protection declaration at: https://www.google.com/privacy/ads/
Using the LinkedIn Insight Tag
We use the LinkedIn Insight tag from LinkedIn Ireland Unlimited Company (Attn: Legal Dept., Wilton Plaza, Wilton Place, Dublin 2, Ireland; "LindedIn") on our website for conversion tracking (evaluation of visits) and retargeting (playing out personalized advertisements).

The LinkedIn Insight Tag places a unique LinkedIn browser cookie (conversion cookie) on your browser and enables the collection of the following data for this cookie: metadata such as IP address, timestamp and page events (e.g. page views). These cookies have a limited validity. If you visit certain pages of our website and the cookie has not yet expired, LinkedIn and we can recognize that you clicked on the ad and were redirected to this page.
The LinkedIn Insight Tag also enables LinkedIn to collect data about visits to our website, including URL, referrer URL, IP address, device and browser properties (user agent), and timestamp. This data is transmitted to LinkedIn, encrypted, the IP addresses are shortened and the direct IDs of the LinkedIn members are removed within seven days in order to pseudonymise the data. This remaining pseudonymised data will then be deleted by LinkedIn within 90 days.
LinkedIn does not share any personally identifiable information with us, only providing aggregated reports on website audience and ad performance. LinkedIn members can control the use of their personal information for advertising purposes in their account settings.
The information obtained using the conversion cookie is used to generate conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag.
Your data may be transmitted to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). LinkedIn is not TADPF certified.
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information about cookies and LinkedIn's privacy policy at: https://www.linkedin.com/legal/cookie-policy and https://www.linkedin.com/legal/privacy-policy .
Use of the Pinterest tag
We use the Pinterest tag from Pinterest Europe Limited (Palmerston House, 2nd, Fenian Street, Floor, Dublin 2, Ireland "Pinterest") on our website.

The purpose of the application is to target visitors to the website with interest-based advertising on the Pinterest social network. For this purpose, the Pinterest conversion tag was implemented on the website. This tag is used to establish a direct connection to the Pinterest servers when you visit the website. This transmits to the Pinterest server which of our pages you have visited. Pinterest assigns this information to your personal Pinterest user account if you are logged into the social network. If you visit Pinterest, you will then be shown personalized, interest-based Pinterest ads.
If you access our website via a pin on the Pinterest social network, a conversion tracking cookie will be placed on your computer. These cookies have a limited validity, do not contain any personal data and are therefore not used for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Pinterest and we can recognize that you clicked on the pin and were redirected to this page. The information obtained with the help of the conversion cookie serves the purpose of creating conversion statistics and thus optimizing our website. The following information, among others, can be processed here: Total number of users who clicked on one of our pins and were forwarded to our website, subpages visited on our website (e.g. category or product pages), search queries on our website, the contents of your shopping cart, completed transactions.
Your data may be transmitted to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Pinterest is not TADPF certified. The data transfer takes place, inter alia, on the basis of standard contractual clauses as appropriate guarantees for the protection of personal data, available at: https://commission.europa.eu/law/law-topic/data-protection/international-dimension-data-protection/standard -contractual-clauses-scc_de .
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information on the collection and use of data by Pinterest, your rights in this regard and options for protecting your privacy in Pinterest's data protection information at https://policy.pinterest.com/de/privacy-policy .
Using TikTok Pixel
On our website we use the TikTok Pixel from TikTok Technology Limited (10 Earlsfort Terrace, Dublin, D02 T380, Ireland; "TikTok Ireland") and TikTok Information Technologies UK Limited (6th Floor, One London Wall, London, EC2Y 5EB, United Kingdom; “TikTok UK”). Both companies are jointly responsible for data processing (hereinafter “TikTok”).
The purpose of data processing is to identify and analyze our customers’ website access and to better address customers by placing targeted advertisements and to evaluate the effectiveness of advertisements on TikTok. To do this, TikTok uses technologies such as cookies and pixels, which enable your browser to be recognized. The following information, among others, can be collected and transmitted to TikTok: Date and time of the visit, information on the browser and device type you are using, screen resolution, IP address. TikTok can assign this information to your personal TikTok user account. User profiles can be created from the data collected in this way using pseudonyms. However, this does not allow users to be personally identified.
Your data may be transferred to third countries such as the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). TikTok is not certified according to the TADPF. The transfer of data to the USA and to third countries without an adequacy decision takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://commission.europa.eu/law/law-topic/data-protection/international -dimension-data-protection/standard-contractual-clauses-scc_en .
Cookies or comparable technologies are used with your consent on the basis of Section 25 (1) sentence 1 TTDSG in conjunction with Article 6 (1) (a) GDPR. Your personal data will be processed with your consent on the basis of Article 6 Paragraph 1 Letter a GDPR. You can revoke your consent at any time without affecting the legality of the processing carried out on the basis of the consent up to the revocation.
You can find more information on data protection at https://www.tiktok.com/legal/new-privacy-policy?lang=de-DE and https://ads.tiktok.com/i18n/official/policy/controller-to -controller .

Plugins and Miscellaneous

Use of Google Tag Manager
We use the Google Tag Manager from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
This application manages JavaScript tags and HTML tags used to implement tracking and analysis tools in particular. The data processing serves the purpose of the needs-based design and optimization of our website.
The Google Tag Manager itself does not store cookies, nor is personal data processed as a result. However, it enables the triggering of additional tags that can collect and process personal data.
More information on terms of use and data protection can be found here .

Use of Google Fonts
We use Google Fonts from Google Ireland Limited (Gordon House, Barrow Street, Dublin 4, Ireland; "Google") on our website.
The data processing serves the purpose of the uniform display of fonts on our website. In order to load the fonts, a connection to Google servers is established when the page is accessed. Cookies can be used here. Among other things, your IP address and information about the browser you are using are processed and transmitted to Google. This data is not linked to your Google account.
Your data may be transmitted to the USA. The EU Commission has an adequacy decision for the USA, the Trans-Atlantic Data Privacy Framework (TADPF). Google is not certified according to the TADPF. The data transmission takes place, among other things, on the basis of standard contractual clauses as suitable guarantees for the protection of personal data, which can be viewed at: https://policies.google.com/privacy/frameworks .
The processing of your personal data takes place on the basis of Article 6 Paragraph 1 Letter f GDPR from our overriding legitimate interest in a user-friendly and aesthetic design of our website. You have the right, for reasons arising from your particular situation, to object at any time to the processing of your personal data based on Article 6 (1) (f) GDPR by notifying us.
You can find more information on data processing and data protection at https://www.google.de/intl/de/policies/ and at https://developers.google.com/fonts/faq .


Data subject rights and storage period

Duration of storage
After completion of the contract, the data will initially be stored for the duration of the warranty period, then taking into account statutory retention periods, in particular tax and commercial law, and then deleted after the period has expired, unless you have consented to further processing and use.


rights of the data subject
If the legal requirements are met, you have the following rights under Art. 15 to 20 GDPR: Right to information, to correction, to deletion, to restriction of processing, to data portability.
In addition, according to Art. 21 Para. 1 GDPR, you have the right to object to the processing based on Art. 6 Para. 1 f GDPR and to processing for the purpose of direct advertising.


Right of appeal to the supervisory authority
According to Art. 77 GDPR, you have the right to complain to the supervisory authority if you believe that your personal data is not being processed lawfully.


You can lodge a complaint, among other things, with the supervisory authority responsible for us, which you can reach under the following contact details:

State Commissioner for Data Protection and Freedom of Information North Rhine-Westphalia
P.O. Box 20 04 44
40102 Dusseldorf
Phone: +49 211 384240
Fax: +49 211 38424999
Email: poststelle@ldi.nrw.de


Right to object
If the personal data processing listed here is based on our legitimate interest in accordance with Article 6 Paragraph 1 lit. f GDPR, you have the right to object to this processing at any time for reasons that arise from your particular situation with effect for the future.
After an objection has been raised, the processing of the data concerned will be terminated unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims.

If personal data is processed for direct marketing purposes, you can object to this processing at any time by notifying us. After the objection has been raised, we will stop processing the data concerned for the purpose of direct advertising.

last update: 13.07.2023